7/27/10

Leveraging Social Media to Land a Job


By Marguerite Granat, Senior Recruiter with Sodexo.
Have you leveraged social media to land your new job? Do you take your online conversations offline?
I did. When I started using
Twitter actively, I would have never dreamed that this would be the tool that helped me land my new job with Sodexo. When I started using Twitter, I encountered resistance from a number of people who did not see its value.

It was a leap of faith and I decided to explore this platform realizing that Twitter is another communication tool that can be used to connect with people both online and offline. This is no different than when we went from using faxes to emails or from the telegraph to the telephone. Twitter is not going to replace live conversations but it is a great way to connect quickly with a lot of new people.

Earlier last year I decided to go back to talent acquisition after running my own search firm for over 9 years. One of my criteria for selecting an organization was a company that was innovative and utilizing every tool that’s available to connect with great talent. I had heard about Sodexo and started following Kerry Noone
@sodexocareers learning more about the organization and sharing my passion for history with Kerry.

After growing my network on Twitter and as part of my job search, I started inviting key people for phone meetings outside of Twitter. During one of these informational meetings with one of my HR professional Twitter friends, I was referred to Arie Ball (@arie_ball) Sodexo's VP of Talent Acquisition.

I was able to connect with Arie on Twitter and I learned a great deal about Sodexo’s Talent Acquisition team. What impressed me the most was her openness, how proud she was of her team and her vision around Talent Acquisition in general. What I learned was that Sodexo utilizes the most innovative tools to attract and retain the best talent. You can follow our team on Twitter by following our Sodexo Recruiters Twitter List here.
We then stayed connected on Twitter and when I saw a Senior Recruiter position open up I sent Arie a DM expressing my interest. Once I applied in our
Career Center I interviewed for the position with Susanne Davis (@suzannedavis) and several Sodexo Senior Directors including Jerry Paulison http://twitter.com/jerrypaulison) whom I now report to.

By connecting on Twitter and building relationships off line, I was able to connect with key people from Sodexo building a solid foundation that helped me land my new job. Twitter like any other form of Social Media is a tool that can enhance our ability to connect with other for personal and professional reasons.


Marguerite Granat is a Senior Recruiter with Sodexo supporting the Hospital Division. She brings more than 15 years experience of talent acquisition experience to her role with a track record of successful placements in both corporate and retained search environments. Marguerite invites you to connect with her on Twitter and Linkedin.

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3 comments:

Rob said...

Great post!

I am ramping up my social networking skills. I used Twitter a few years back recruiting IT talent. But since then I have gotten away from it. Do you feel the new function on LI as a similar means to connect with lots of people? Or do you find Twitter to be a better and bigger pool?

Rob said...

Great post!

I am ramping up my social networking skills. I used Twitter a few years back recruiting IT talent. But since then I have gotten away from it. Do you feel the new function on LI as a similar means to connect with lots of people? Or do you find Twitter to be a better and bigger pool?

Rob said...

Great post!

I am ramping up my social networking skills. I used Twitter a few years back recruiting IT talent. But since then I have gotten away from it. Do you feel the new function on LI as a similar means to connect with lots of people? Or do you find Twitter to be a better and bigger pool?